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Ginew (Gih-noo) is the only Native American-owned denim line. Using meticulously sourced materials, they incorporate elements of their Ojibwe, Oneida, & Mohican heritage to express a contemporary Native American voice through their premium apparel and accessories. Ginew is Native-Americana, fusing Native American heritage with enduring styles.

Ginew is owned and operated by husband and wife, Erik and Amanda. They are from Wisconsin and live in Portland, Oregon. Their family story is a contemporary Native American narrative, with each item they make drawing a direct inspiration from their cultures and relatives.