With a mutual love for Hot Rods, Kustoms, Choppers and skateboarding
In 1972, his life long friend Joseph and his son Jr decided to pay tribute to the man who always went his own way and often the wrong way. The DePalma Clothing Label was born and their small shop in Fresno now produced hardcore Mechanic Clothes for many Speed Shops in Southern California.
Today DePalma has evolved to a small brand for Gearheads, Greasers, Mechanics and Dolls. All with their heart deep inside the genuine American hot rod culture.